Strategy / Content Planning
Video Content Strategy
Planned Around Your Goals.
Most businesses know they need video. Few have a plan that connects production to real commercial outcomes. This is a structured, multi-month programme with defined deliverables and a content engine that keeps working after the cameras stop.
What it is
Not a Video Project.
A Content Programme.
A one-off film is an expense. A planned programme is an investment in long-term brand visibility and audience growth, with a production timeline and deliverables agreed before the first shoot day.
Every plan is built around a specific business size and stage, and each covers the core video a business needs to build trust, communicate value and grow an audience. Deliverables, timelines and shoot days scale with the plan.
What every plan includes
Strategy, Production
and Post.
No plan is production-only. The thinking and the finishing are part of every engagement.
Strategy
Regular strategy sessions that set the direction, agree the messages and decide what gets made next.
Full Production
Crews, kit and shoot days scaled to the plan, scheduled across the engagement rather than crammed into one week.
Post-Production
Edit, grade, sound, motion design and every short-form cut the channels need, all included.
The plans
Three Plans.
One Framework.
Built around business size and stage. Prices vary depending on requirements.
ESSENTIALS PLAN
3-month Engagement-
Solo founders, starts-ups, small teams
-
3 months
-
4 x films
-
1 strategy session
-
Brand story film, services film, and 4 short-form social clips
ENTERPRISE PLAN
12-month Engagement-
For large corporations and multi-site businesses
-
12 months
-
10+ shoot days
-
25+ films across every channel and business function
-
Monthly strategy sessions
-
Flagship brand film, division series, case studies, executive interviews, ad creative, event coverage, and 36 short-form clips
GROWTH PLAN
6-month Engagement-
For SMEs and established independents
-
6 months
-
Quarterly strategy sessions
-
4 x hours (4 x sessions of live senior consulting)
-
About film, services film, 2 testimonials, 2 feature films, recruitment film, and 12 short-form clips
Next step
What Should You Be Making?
Tell us the business goals for the next twelve months. We will tell you what the video programme behind them looks like.