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Brand guidelines · 2027

The Flayr brand

How the logo, colour, type, imagery and words fit together. Request access with your name and email to see the guidelines and download the brand pack.

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See the brand guidelines

Enter your name and email and the guidelines open straight away. They stay open on this device for a year.

What’s inside

  • LogoThe 2027 logo and Flayr Films lockup, clear space, sizes, colour versions and what not to do.
  • ColourThe palette with HEX, RGB, CMYK and Pantone values, and accessible colour pairs.
  • TypographyGeist and Geist Mono, the type scale and how to set headings and body copy.
  • ImageryHow photography and film stills are chosen and treated.
  • Tone of voiceHow Flayr writes: plain, warm and specific, with examples.
  • DownloadsThe brand pack: every logo file plus the palette for Adobe apps, CSS and JSON.