Brand storytelling and video strategy.
Most brands create content. Very few create meaning. This is not a video production package, it is the strategic foundation that makes video production actually work.
Strategy before execution. Meaning before metrics.
This consultancy is for ambitious brands that want to move past disconnected marketing activity and build a clear, emotionally resonant narrative that drives every piece of video and content they produce.
It helps you define what you stand for, who you are actually speaking to, and how video should work strategically to support growth, trust and long-term brand value. Whether you produce in-house, outsource, or run a hybrid, it makes everything you create intentional and aligned.
Six stages, in order.
Each stage builds on the one before it. Skipping straight to content is exactly the problem this is designed to fix.
Business & brand foundations
Understanding the brand at a strategic level and establishing a clear foundation for every storytelling decision that follows.
Audience & insight
Defining who the brand is really speaking to, and what actually drives them emotionally.
Core brand narrative
Defining the single strategic story that underpins all brand communication and content.
Story pillars & messaging
Turning one core narrative into a repeatable storytelling system your team can use without us.
Video & content strategy
Designing a video-led content ecosystem that carries the brand narrative across every channel.
Activation & roadmap
Turning strategy into action, with a clear path forward and the templates to follow it.
Three ways in.
Each engagement is scoped to the size of the organisation and the depth of the work. Prices vary depending on requirements.
Narrative Foundation
3-week engagement
- Solo founders, start-ups, small teams
- 1–10 employees
- 3 weeks
- 1 hour-long sessions
- 3 × hours (3 × sessions of live senior consulting)
Narrative Architecture
4-week engagement
- Small to mid-sized businesses
- 10–50 employees
- 4 weeks
- 1 hour-long sessions
- 4 × hours (4 × sessions of live senior consulting)
Narrative System
6-week engagement
- Various large scale organisations
- 50+ employees
- 6 weeks
- 6 hours (6 sessions of live senior consulting)
- Activation & execution plan
- Consultancy documents
- Creative brief templates
Narrative System, by size of organisation.
Scale band
- SMEs scaling up / established brands
- 50–100 employees
- 6 sessions
- Multiple stakeholders
- More formal approval processes
- Clear need for alignment
- Content produced across multiple channels
Complexity band
- Larger organisations / mature SMEs
- 100–250 employees
- 6 sessions
- Cross-team alignment challenges
- Marketing, sales, leadership involvement
- Higher risk of inconsistent messaging
- Strategy needs to travel internally
Enterprise band
- Large organisations, rebrands, multi-stakeholder businesses
- 250+ employees
- 6 sessions
- Complex approval structures
- High reputational and financial risk
- Multiple audiences and internal users
- Strategy must scale across departments
Prices vary depending on requirements.
Four situations where it helps.
Startups & scale-ups
Growing fast, with messaging that has not caught up with the business yet.
Brands repositioning
Established organisations evolving into something the old story no longer describes.
Inconsistent messaging
Marketing teams where every channel says something slightly different.
Video without direction
Businesses already investing in video but with no strategic thread holding it together.
What do you actually stand for?
If that question is harder to answer than it should be, this is the work that fixes it. Tell us where the business is now.